What's new in Ads Manager for September?

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Hi Emre,

The wait is officially over: the redesigned Ads Manager is now live for all users! Following our mid-August rollout, you can now enjoy an intuitive workflow built around your specific campaign objectives, seamless creative management, and our brand-new AI assistant, Terra.

In this issue, we’re taking you through the highlights of the new platform experience, sharing quick video tutorials to get you up to speed, and showcasing our first-ever Predictive AI case study with Miami Grill.

Let's dive into your September updates!

✨ New Ads Manager — Live Now!

Guided by your feedback, the updated Ads Manager experience is built to streamline campaign setup from start to finish. Key updates from our mid-August rollout include:

• Objective-Based Setup: Recommended channels automatically tailored to your specific business goals.

• Unified Creative Management: Manage all your creative assets in a single, centralized dashboard.

• 1-Click Actions: Build retargeting audiences or clone your setup across channels with a single click.

Meet Terra — Your New AI Campaign Assistant

Building campaigns just got easier. When creating a new campaign, select "Create campaign with AI" to start chatting with Terra. Simply describe what you want to achieve, and Terra will translate your goals into a complete campaign setup. Learn more about Terra (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T2P5m_5PW69t95C6lZ3lyVrgTyX4vpTPkVrFdYs4svcMfW3dx_-f4DHZvNW2FmQvm2nJNcLW42hwFN9875_BW1vxQGg71qjpvVWprTY2KGVcsW7l7skS7r076gW3Ml-NQ29-FYHW4ZXGp26ZSGDdW90jLg342bh3PW62nJFs7bqwFXW4PMf9L5xWZ9yW2yRdzm6C1K_BW56wSGy4KzSLjW6ZTgnZ1bTCH8W5jmp951pJdLvW23dZX_5j0psBW7_TFzH27JlsxW5HFjDX1n90bhW9gwCPw55Bkp0W5KChTN5ZfJ7wW4rfQ5y2Mg31_V_bFZ86s5MByW33hP2Q4mJWMLW7J_TnY13lpj9VjRMjH6V2XdqV5lnnS31Dj4NW2w7fS15hNY_jW6CSMTT5l9GMjW6BGbkz4-f7N0W6cctmH86F-vyW1gw-653nzFRJW51Q6D96DmKFZW9jvWp-5d_gT2W6x3zW01qGrryf7ZCG2s04 ) .

Note: This is Terra’s initial release, and our product team is already working on future enhancements. We’d love your feedback as you test it out!

New "Get Started" Resource Hub

Look for the new "Get Started" widget in the bottom right corner of your Ads Manager dashboard. It’s your quick-reference hub to access help documentation, contact GroundTruth support, or watch our new 101 video series:

• Watch Ads Manager 101 (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T4g3prCCW95jsWP6lZ3nWW7jKS034T7SwmW87GdqP2jR2d6W4pw5ld4ZYPT8W1hjyG-4JVT_KW1JzShq1ZkvGyW1Pz3Z93ZgSQvN33gjqCT3sX2W7C3dCh6g5R3dW2gQt8B6XhMydW6LWY5m4TXB3fW1VDRKN6BbxbqW3qJYLS5TRQVKW3bQ3XD18p47GW1rNL68101cHjW2rhzM_7Qx4K0W29nS3V96RnxWVfrpby5jYrtsW37h9YH5cJ-Y6W7BMmPP3GcR41W5HqJzG6GcwyvW8ZFhq11-_-2jW7YmMkZ1-mL9dW3nXq_93X6r3PW3ZQgYz2F98TNW5_2l5k63CysvW8G9hd53PN2-qW4B19q61jbyVqW2pZJPV28MNDPW8qL23k1FMsqwW5dXzCf3qWh9hf5v08j004 )

• Watch Location Manager 101 (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T4g3prCCW95jsWP6lZ3pfVhRCG75dNFylV7961L4GYQv7W6YwDVG94_LzSW5tstff625pBNW4vv56D2mRHTGW2_qPw0715q2JN8MkFlX9m2rgW6qnV0b2XjQ-qN760rVhQdVxdVLfcDp2dM7LQW7yg5cr31m5YXW1KnxbV1l5p4gW18tzXB4GF8FWW7fBBsf7WB67FVN1kNV38k4fgW4mL9M11-_3D_W5hplHD7-wGGKW2Gz55Y7hxckCW6FFMRw4wVn2nN2lxZFHpFqX-W8kCHGd28HRWrW1XYp_520C4PnW54cxCC28P4_9W4DgtVP4zN73-W88sJR04yF9NGV_l-SJ6xK16hW2dJ83S20WP44W3fTzM910MLMxW5scycJ68Pt0bVgW41j3CVZ7Dds_y_604 )

• Watch Creative Management 101 (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T4g3prCCW95jsWP6lZ3pKVm6Rtg8WTRyGN5TRZqY7Tv0BW5bHV2R3DHhT0W26Yt311JKBfkW4hkTkq8f9DmlW47MGLJ4kwr9-N6JNpngYVz4mW5D1bHm7gj2pzW9df3TV8Zd8fdN80vL4VvgC7SW2RFT8x2pSpfQW8lkLfH8lkRwfW7vdVlh1kKYVLW3ynqW55RdPn_W9kw4jN2RYQ41W6843p047Nfz3W4QL2cm7QXY6dW2zdftR59l7ZpW6TXbGV59LHlYN7z2rqNHKTyDW4tpj-t1-cnJbW4DZXmq54W3T-VpQW5P5l0Zh1W9k59V446sKrdW6K_2Zr43vy6DVPcjYp4c0h22W6LB_sH8sPqzkW7RzqnP6hQ7GhW3wlnBj6wJVpzW1Ghkd38k4Mp0f2WTfCx04 )

• Browse New Experience Help Docs (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T2P5m_5PW69t95C6lZ3pBW99_-hk82MsXlW5VxWzl6QV85PW64j6kp7t0CQ1VrLnhX3YLNMYW7FfcT64dM7fTW7f7rwz83WZ9WW4zMgSM58tRTHW3RGy-d8Kz6bcW2wWsbW5nN8FWVm0VLx80H3CtW6-DZGj1qyp1YVv_rNT7yXtVXW80d4pP7crrhgW8chVcC72jdMKN5k_VqfxpVkZN6jHrsP8kkjfW1cQ6nz8Whg4fN6T2ZlfGwzx6W3tG_PG8X-kdSN6Zgcr5LQbr7W7TBBSF411mV0W1MTCDR2LDxCCW8jPpn23rD0hDW3Bdpk41Y_VPrVT30BB1wHlMfN5S0Y0nQhf85W3-bBl935MQgvW3-r6f35DHKLdN567myQp9hCfW5hC9_x2mw4fxW6TmpD08RSjS5W4DSzKY2JVL_GW15dVFH22xgFvW7vpKFk3DwNwqW3FP89n1zN0z6N4_sQ6TPnf55f1x4F1204 )

⚙️ Resource Hub

Master the Ads Manager platform with our guides, video tutorials, and technical deep dives:

Product | GroundTruth Pixel & Site Retargeting Setup: When completing your ad group setup under Measurement, you can enable offline In-Store Visits or online tracking via the GroundTruth Pixel.

1. Toggle on GroundTruth Pixel and select Generate new pixel (one pixel per ad group).

2. Site retargeting now piggybacks directly on your main pixel across any path under your base URL (e.g., example.com covers example.com/test, but excludes subdomains like try.example.com).

3. Read about the GroundTruth Pixel (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T2P5m_5PW69t95C6lZ3lfN8HjwJqJdBqNW7_36tp3kd3_wW8Sks0z7Z1JrBW8zgKX08-vjk0W8NJ6mq8RFjJwW2lDkx_1-x1n0W8Dh-jF13xwgdW3Cqbfq2J1nC7V7hdsl4VtTxsVbl4tt1Xf67zW3TPp7p849dwWW5pP8Tc5GrHwKW3N0WzH1r8Z_MW5X4t9_8MfdXzW6fG7rF4CFQhgW5JDKWM7mf168W580w7v7NxVjKMbm387npMDCW2yXbQq8-6bBxV_SB-y3lcW_9N7fTGVzq9VNlW7WsL_71tndjKW9k3xw19fy8NdW5WpkVT7HGJV9W4FbrBS3c4MQBW5vcLX65xXy6kW1JwrXk4FmS68W7H5z9G865mlrW5RjncS4VNtRWW7mfdc-7VWZSkW28qVTG7LW2r8W4dBnXn5LTR0QN6X2DLQf96qBW8Yb78p6Vc8QMW3jr6Vy1wvdyWW5FQvv68jYcxbf1nym1604 ) .

Case Study | Miami Grill x Predictive Audiences: Check out our first branded Predictive AI case study! Miami Grill partnered with GroundTruth to drive foot traffic for their limited-time offers. By combining Dynamic Intent Prediction with hyperlocal targeting, the campaign delivered +6.7k physical visits at a 0.18% visitation rate. Read the Full Case Study (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T4g3prCCW95jsWP6lZ3m2W4yMMGH1f1GHhW7R61xv7KnhTmW3C5vGs62FzxJW95j9xy8VFypfW932mmg1kpgD3W2CVf4g4QkyqLVJMQb73qbkxHW7X770L6NXFLjW69sVwX1vX6mQW89KKyV4CT_t-W8mTsM2822XF0W3sffm78mJpBfW7PKw_h3Ry36nW8bD35q5qd01HW3Z-76D7WmtbPW4cYNsD337nhSMQw46xKklD1W1gk0ZR4plkQGW5P81tP38cWSRW2ltLzG6310VbW6l7TMK1CnFw4W3bY-1j1VHPfcW7JvFjb2L2BJpW7RjvP71DNdCTW1sYgSy4Zy8tlVsVVVJ7c_Nn5W3GwWht7PdYfhW1v-gTS5Xpv7hW5w5-7q2PFp-BN2n8vy1yNnz8f32ncGY04 ) .

Video Library | Learn Visually: Prefer step-by-step video guides over articles? Explore Our Videos & Tutorials Library (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T2P5m_5PW69t95C6lZ3p1W89LxZF1kq7p0N1kKHC8pRFYBW5zsZly1y9NgyW1_YM_W2dC_0WW5Dj_3F5XmZyDV75gmX79p_vdW8PM1TS2wrQ3dW79ZZfh7z2GMRVhN7Tq43ldgxV-bczh3vJp0dVXgcN_7Cwtf8W2k0J962XDTFpW5LYRv77fpb86W23NdTt6hH416W8GY0Ld2X6zDpW2WWYz54DCLkCW8BrV4b2FhZwCW1h-XRM8x4MN1W3G0fBX1ZHtwgVhNCkb7L3__1W1WDMBJ8p0ftRW5-cv8Z5jX0nCW8DvPGp7MY9VZW3qXd3g1l1wpJW6hQbnT2-th_MW373V054rd8VqW54JwJx6f8ssCW3h8DX75t8322W52RhyR55mB02N5x6ZKkxNDptW8VfbRh96r9jNW96sqyv4PLPGJW6Z8zkJ1YyMbXW99WNgT8p57J_W7RDsW41P1s6fW85JGwL2Jxw1gf8kmnz404 ) .

📚 Newsletter Archive

Missed an issue? Catch up on all the great content from our previous newsletters HERE (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T2v5m_5PW5BWr2F6lZ3lDW24htvS8Z124_W8_tymn8KmLngW1bcF_0733vfmW6Zxmnn2kv9jvVDr0Pv90k509W8DWdlg5_x6w7VlhVYv76k9m8W3MNZgl19VMpnW8McJ0z4p3W06W7sRlnd5Yxr5KW9l6g3Q5Gh9y2W55bdsZ8X4gqWN1_Tfxc54J7WW5CJc_d6ZFQHpW5-jZPj3J29-qW4xSMpC69tldZW7d-Yb_6KX73YW6Vb1sf2JHF3ZW17rbh23PNJ-rW6Rs5Q86cQ0h_W6pPJXx51jMjYW7PK5hZ2y0LdJW2YKT9z41rHNdV6skPr52pdlTW3RH9_h4lsw3-W23TtjB6fgvm8N2Q6m80G03VRW5tT9gS24cx3VW99zh03484RHrW5r_wm85QCG1xVPJ-yw52m_6gW2fq9QL2-zGfJW4QhMBf3mmrCNW3S2pXZ7_-M6vf2xBFhK04 ) .

Until next month!

Emily @ GroundTruth

GroundTruth (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/VWB1fc1plqhGN5TP38TMjtwjW7Kkhd55TYbzrN2K0T3-3prCCW8wLKSR6lZ3n3W1DTY0f7w_3skW6R3Vn12tVxZ6W5JGkRR6RvRn8W1Dt9F85RbFCRW2wcvl42FZK42W5gXHJ119mZG9W1HdHBj4x-Np2W6lSqj48m3bvCV5Fk6V46FRnzN2xb5xLrc578W4Y1dgq25kmNyW14dJKw3dy2XRW1X_pwM4Z6rKHW8XhSBS481q_PW5PMbj-5xvRXyW58X4Kk7hYbR_V7snHN2wL7NcW61N7BT1lyHPvW41KSKk4vZDvpN5Q4_QhzfhckW3dBk7q41_nJlW99vbNk8lFy4BW5R3Pt_8xk6jHW3xLjvt9k7FqgW23tdM98xd0q-W8SwT3L62862YW2xf9zJ9cvRDRW7j-nBk4lN5Flf1PgbZ604 )

Want to learn more about Ads Manager or need help with your ad campaigns? You can reach out to selfservehelp@groundtruth.com (mailto:selfservehelp@groundtruth.com) .

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14 September 2026 · 15:00 UTC