SaaS Black Friday Email Examples

The one week a year B2B SaaS behaves like a retailer. Black Friday mail in this category is a strange hybrid: retail urgency conventions applied to annual software contracts. Worth reading for how uncomfortable most of them look, and for the small number of companies that either sit it out deliberately and say so, or lean in completely. The discount depth is worth tracking year on year.

Emails
10
Products
8
Since
2026-08
Latest
4 days ago

Products sending black friday emails

Recent black friday subject lines

  1. 7 November holidays to plan your social calendar aroundAnimoto
  2. 😇 Good news: the bar is on the floorEmailOctopus
  3. 70+ stores are blown away by Phoenix. Are you next? 👀Octane AI
  4. 20% off to prep for Black Friday + how to show up in AI answers before your competitorsFirstPromoter
  5. The Kings of Vocal Compression 👑 On SaleWaves Audio
  6. When did you last look at your own catalog ad?OptiMonk
  7. Product Updates: September 2026Designmodo
  8. 🔍 What killed your ROAS?OptiMonk
  9. The 2026 BFCM Playbook - what to launch, and when, to convert moreClaspo
  10. Three BFCM benchmarks that go against instinctClaspo