Agentic buyer enablement, now for everyone 🎉

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Walnut. A NOTE FROM OUR CEO 
 Agentic buyer experience, now for everyone 
 We believe it should be democratized. So Hubs, Buyer Xpert and Interactive Deal Rooms are now in every Walnut plan, yours included, at no extra cost. Hi Emre, 
 In August, I wrote to you about Walnut becoming AI-native, and said it was the beginning of the transition, not the end of it. Today we’re taking the next step, and it’s one I’m especially excited to share. 
 Our vision is that the demo isn’t one moment in the sale. It runs through the whole way you market and sell: on your website, in the story you send after a call, in the room where the buying group decides. And in a world where almost anyone can build a product, the experience your buyers have is how you stand apart. 
 We don’t want to keep that value from anyone. So today we’re democratizing buyer enablement. Sales Hub and Customer Hub playlists, Buyer Xpert and Interactive Deal Rooms used to sit in our higher-tier plans. Now they’re part of every Walnut plan, at no extra cost. Yours included, starting today. WHAT’S NOW IN YOUR PLAN 
 1. Sales Hub and Customer Hub: frame the story 
 Wrap every demo in the story around it: the overview, the proof and the next step before the sale, and onboarding and QBRs after it. A demo never has to make its case alone.Build your first hub › 
 2. Buyer Xpert: an AI SDR in every demo 
 Every demo can answer buyers’ questions around the clock, typed or spoken, and only from content you approve. It captures the lead the moment someone asks about pricing. Access is now part of every plan. Answered conversations are still metered, so you pay only for the ones it handles. Admins switch it on in the AI Center.Turn on Buyer Xpert › 
 3. Interactive Deal Rooms: carry it to the close and beyond 
 Give the whole buying group one place to meet your demo, next to a Mutual Action Plan both sides update, with rooms that create themselves from your Salesforce or HubSpot deals.Open your first Deal Room › 
 WHAT STILL SETS THE PLANS APART 
 Going forward, Ignite, Accelerate and Scale differ on what it takes to run Walnut across a bigger organization: multiple products, sandboxes, and cross-team workflows and collaboration. The buyer experience itself is the same on every plan. 
 Try it on your next demo 1 Wrap your most-sent demo in a Sales Hub: New › Playlist, then pick Sales Hub 2 Open AI Center › Buyer Xpert, add your knowledge sources, and switch it on for that same demo 3 Build one Deal Room template your reps can reuse on every open deal Try them in Walnut › Over the coming months, you’ll keep seeing steps toward this vision, and I’d genuinely like to hear what you think. Simply reply to this email or reach out to your Customer Success Manager, who can also help you set these up. 
 Thank you for being part of Walnut’s next chapter. 
 Oren CEO, Walnut You are receiving this because you are an admin of a Walnut workspace. Unsubscribe

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nse/walnut/2026-10-26/5043

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Oren from Walnut · oren@walnut.io

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26 October 2026 · 16:00 UTC