Superwall Keynote 2026: Let your agent run your monetization

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Paywalls in code, a SQL API, attribution, Teleport, Tangent and Supervibes. Everything we announced at NY App Week.

Hey Emre Elbeyoglu,

Jordan from Superwall here 👋

Last Tuesday at NY App Week, Jake gave the Superwall Keynote 2026. If you couldn't catch the stream, the full keynote is up now, along with a write-up that walks through every slide.

Our core belief at Superwall is that within the next 12 months, the same coding agents you use to build your app will run your entire monetization pipeline, from install to purchase. The models are ready. The tooling isn't, yet. So we reoriented the whole company around helping your agent make you more money.

📺 Watch the keynote (https://superwall.com/blog/superwall-keynote-2026-agents-run-your-monetization)

Here's what we announced:

💻 Paywalls in code

First up, your paywalls and onboarding now live in your codebase as React and TypeScript, right next to your product where your agent can actually see them. That's the Superwall Framework (https://superwall.com/docs/framework). You push them to Superwall the way you'd deploy a site to Vercel, and our bundled skills (https://superwall.com/docs/agents/skills) teach your agent to build onboarding flows with rich animation. The same code runs your web2app and app2web flows, too.

We aren't deprecating the editor. When you're ready, your agent can migrate your editor paywalls (https://superwall.com/docs/framework/migrate-from-editor) in a few minutes.

🔎 The SQL API

Next up, your agent can now query the same production database (https://superwall.com/docs/dashboard/guides/query-clickhouse) that powers our charts, right from the Superwall CLI or MCP. That's every event you send us, every event we track for you (like paywall opens and subscription lifecycle events), and all of your user and device attributes.

This was the part that stuck with me. In Magic Edit's data, Claude found that most people who cancelled their trial hit an error in their first session. It didn't need a hunch. It read every event from every user who cancelled, and the pattern was right there.

🎯 Attribution, starting at the ad

You can't optimize for new users if you don't know where they came from, so Superwall now has attribution (https://superwall.com/mmp) built in. It matches ad clicks to installs, sends every revenue event back to the ad platform, and makes the attribution data available inside your app. That means your onboarding can adapt to the ad each user came from. It's live with Meta, and TikTok, Google Ads, Snapchat and ChatGPT ads are coming in the next few weeks.

🌐 Teleport

Since paywalls are code now, the onboarding you tune in your app can run anywhere. Teleport lets your agent open the same in-app paywall or onboarding flow in Safari for app2web checkout, so people can pay on the web while it still feels like they never left your app. If you haven't tried app2web (https://superwall.com/features/app-to-web-checkout) yet, our early data is worth a look: initial conversions dropped 11.9%, but net proceeds rose 19.85%.

🤝 Tangent is now part of Superwall

And if you'd rather not run the loop yourself, we'll run it for you (https://superwall.com/services). Tangent's team audits your account, runs an experiment every week, ships the winners and repeats. Across more than 100 apps, they've added over $50M in revenue from more than 5,000 experiments. Welcome to the family, Vahe!

📱 One more thing: Supervibes

Jake's been working on this one for over a year. In our own data, 70% of new Superwall users are building their first app ever, and only 10% of those apps make it to the App Store. So we built Supervibes, an all-in-one agent for building apps that actually make money:

- More than 20 skills, CLIs and MCPs tuned for building high-quality apps fast.
- A hosted simulator, streamed to your browser from a real Mac.
- Backends, databases and an AI gateway, without signing up for more accounts.
- And, install what you build straight to your phone, then submit it to TestFlight and the App Store.

💸 Pricing, spelled out

Jake also walked through our pricing (https://superwall.com/pricing). You only pay for revenue Superwall generates, and revenue we only track is free. So an app making $50k a month, with half of it going through our paywalls, pays $250.

There's a lot more in the keynote than I could fit here, like which onboarding questions split ARPU the most across 400+ apps (age alone is a 2.89× spread). It's well worth the watch.

📺 Watch the keynote and read the full post (https://superwall.com/blog/superwall-keynote-2026-agents-run-your-monetization)

As always, feel free to reply back and I'll be happy to help!

- Jordan

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Jordan Morgan · jordan@superwall.com

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26 October 2026 · 20:00 UTC