BIG UPDATE: Meet Phoenix, our new AI quiz builder🔥

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Hi there,

This is the biggest launch in Octane AI’s recent history, and the one this team is proudest of. 🎊

Since day one, we’ve kept track of every piece of feedback you’ve sent us. Phoenix is what happens when you build from all of it at once.

Here’s what Phoenix can do:

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## 🛠️ **AI quiz builder**

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Follow image link: (https://octaneai.com)
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Start with whatever you have. A spreadsheet, a doc, screenshots, or just a description. Phoenix builds the questions, the logic, and the results page, then restyles every page from a single prompt and generates any images you’re missing.


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## 🔍 **AI issues finder**

View image: (https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/f42447ca-15b3-4658-a10d-301ddbae36a4/d1855a27-72b2-4135-a806-066fce9fb4a6.png?t=1791905645)
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Phoenix explores thousands of shopper paths for every build, flagging dead ends, products that can never be recommended, and out-of-stock items still in your rules. Ask it to fix them in chat.


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## ✍️ **Smart Copy and Smart Properties**

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Smart Copy is the quick way to add personalized text, written from each shopper’s answers. Smart Properties let you create personalized text or images once and reuse them anywhere: inside a scorecard, a custom HTML design or your follow-up emails.


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## 📸** Image analysis**

View image: (https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/9d76f010-1447-4a54-aecb-83ff226201ce/8991d943-f5af-4cec-93da-e22283d713ab.png?t=1791905649)
Follow image link: (https://octaneai.com)
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Some questions are hard to answer. Shoppers can send a photo instead. Skin tone, a room, a dog. One photo can answer several questions at once.


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## 📊** Full-funnel analytics**

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Follow image link: (https://octaneai.com)
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See the revenue, conversions, and drop-offs for every question, answer, and product—including shoppers who purchase later or on another device. Then ask Phoenix what to improve next.


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## 🧪** Experiments**

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Follow image link: (https://octaneai.com)
Caption: 

Phoenix reads your quiz data, suggests a test, builds the new version and publishes the winner when the result is clear. You approve. Tests run for at least seven days, and you can protect metrics like email sign-ups so a new version can’t win at their expense.


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**$1.4 billion in revenue. 15 million orders. 194 million quiz starts.** That’s what brands like yours have built with Octane AI.

Every one of those quizzes got built by hand. Question by question, rule by rule, outcome by outcome.

Today that changes. **Phoenix is live, and it’s the new Octane AI editor, rebuilt from zero.**

No more dragging logic lines across a canvas. No more mapping a thousand outcomes one at a time. No more waiting on a developer to change a single word.

One merchant spent 10 hours mapping over 1,000 outcomes by hand.

And now? That part is over. In Phoenix, you describe what you want, and it’s done in minutes.

👉 Explore Phoenix (https://octaneai.com/phoenix)

**Already with us?** Open Octane AI and you’ll see the option to try the new builder.

**New to Octane AI?** [Book a demo](https://octaneai.com/demo) and we’ll build something live on your catalog.

Thank you for pushing us to build this. We can’t wait to see what you make with it.


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Team **Octane AI**


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Team Octane AI · octaneai@mail.beehiiv.com

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14 October 2026 · 17:00 UTC