GroundTruth Weekly: Groundbreaking tools in 2 minutes or less ⚡

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Short and sweet insights into some of GroundTruth's most groundbreaking capabilities

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Hi Emre,

As the busiest spending season grows closer and consumers look for ways to save, you need to be sure your brand remains top-of-mind when your audience is ready to buy. That means using channels and targeting that put you ahead of your competitors.

This week, we're dropping a pair of short and sweet insights into some of GroundTruth's most groundbreaking capabilities: omnichannel-ready DOOH and predictive audience targeting.

🔮 Video | What Makes Predictive Audiences Different? (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCQd5m_5PW50kH_H6lZ3pxW66SxfR39V4cDW4TBLYZ36vc70W11SW-D4SDSvmW6fD9z-2ln15PW7V8G9q855dvhW4Rz_6B5KPz5qW3BCq0b6F5LKSW3v8Z8x1sj9VlW6lDjP-2zVSQ6Vy56zz1c-FZ3W3n8ySj7LWf1vW1tKnMj6K0408W1y1Xhb7NvGFMN6qX7jSdJ5cTW1gpPKy64sCQhW7gRVfP1rd5y4W1mxWyk1xN4CqW7hHy0J96WyFvW4GljyR4f6jsyVjYx8X99JVs0W5bPTBn6W48dMW15C_WL8RPxxJW7hz4_G7Y5P0JVLspH64shBYbW6sCDQF12CLN1W8xhh324BT0WRW1BMPK024VyRLW8-7CXy1scJvxW9lSgl74pYHt7W2ZfGMv3KZSJLW8Tqh8c4R4KbpW4-DVHF91msVLf1WKL3Y04 )

It’s not enough to predict who will buy. You need to know when they’ll buy. In this short video, ZeroToOne.AI Co-Founder and COO Andrew Bailey explains to the ANA AI and Technology for Marketers Conference what makes the predictive approach meaningfully different and capable of addressing target audiences more efficiently.

Watch Now
(https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCQd5m_5PW50kH_H6lZ3pxW66SxfR39V4cDW4TBLYZ36vc70W11SW-D4SDSvmW6fD9z-2ln15PW7V8G9q855dvhW4Rz_6B5KPz5qW3BCq0b6F5LKSW3v8Z8x1sj9VlW6lDjP-2zVSQ6Vy56zz1c-FZ3W3n8ySj7LWf1vW1tKnMj6K0408W1y1Xhb7NvGFMN6qX7jSdJ5cTW1gpPKy64sCQhW7gRVfP1rd5y4W1mxWyk1xN4CqW7hHy0J96WyFvW4GljyR4f6jsyVjYx8X99JVs0W5bPTBn6W48dMW15C_WL8RPxxJW7hz4_G7Y5P0JVLspH64shBYbW6sCDQF12CLN1W8xhh324BT0WRW1BMPK024VyRLW8-7CXy1scJvxW9lSgl74pYHt7W2ZfGMv3KZSJLW8Tqh8c4R4KbpW4-DVHF91msVLf1WKL3Y04 )

🌱 Infographic | DOOH is growing. You can grow with it.  (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCQd5m_5PW50kH_H6lZ3lQN6mzX_4BjYCpW4msMpX4jJsr9W3gQ7R94Wtf01W5cFwD14vllwdW7gkgd83xN_Z-Vm7xFZ8zP9mpW57znZY8B7DKKW12h5Nd6p9d0rN50MRCPd9qg1W307f6Y7nLgYGW3W2vnc669FNmW3QkH5H78_VbvW279f3N83-Q_0W3Y25_88FhhXjW5gzkdd7CQy5cW7-0bY47_t08BW4fwhmC59xN0kW2P8V3D24sqc1W1zmk2j3r57mwW2TvJQR6wv4r8W7m2dzk2QgKRRW8611SW6kS7JgW1q83Jk182-cFN4zmfm6cR70tW4y6Pvw84Gz0TN6TqcJ0TQ-8QW96ytcV79HN4YN634NBfZ3HJ2W6LYqfs4g-2mrW1kSDQs2Z4jx6W8X4DQL8w0_PzW7bFnzW4nJGcqdxmlXv04 )

Launching a Digital Out-Home campaign shouldn’t take weeks, days, or even hours. With GroundTruth, it takes literal minutes, so you can launch outdoor ads where your audience lives, works, and spends their time in the real world. In a few short slides, here's why you should.

Check It Out
(https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCQd5m_5PW50kH_H6lZ3lQN6mzX_4BjYCpW4msMpX4jJsr9W3gQ7R94Wtf01W5cFwD14vllwdW7gkgd83xN_Z-Vm7xFZ8zP9mpW57znZY8B7DKKW12h5Nd6p9d0rN50MRCPd9qg1W307f6Y7nLgYGW3W2vnc669FNmW3QkH5H78_VbvW279f3N83-Q_0W3Y25_88FhhXjW5gzkdd7CQy5cW7-0bY47_t08BW4fwhmC59xN0kW2P8V3D24sqc1W1zmk2j3r57mwW2TvJQR6wv4r8W7m2dzk2QgKRRW8611SW6kS7JgW1q83Jk182-cFN4zmfm6cR70tW4y6Pvw84Gz0TN6TqcJ0TQ-8QW96ytcV79HN4YN634NBfZ3HJ2W6LYqfs4g-2mrW1kSDQs2Z4jx6W8X4DQL8w0_PzW7bFnzW4nJGcqdxmlXv04 )

⚙️ Ads Manager Monthly: Get the latest insights into our platform (https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCSj3prCCW95jsWP6lZ3lLW9bMJyD1-BHqWVs3_K51n1TG4W1Kn4548yycBgVXngyX2RdQgjW4jHwWQ33DpBvW7Hgy646HfCR1W8SRXzx7-H0cnW5_YKPC85VJ5nW5Kwl7S5jqZSzW4zXYZj2mwzjDW1gpGv61SXfDrW95nh39171F2XW2kVCvn3z_D3-W6X0VD280NH5DW4zHNkB6t-w2yW50Ldy23fPdDRW238rp77gmjcQW78lWCZ3dMHmYW99XXsq3pY5XXW2dLwfT8N-BcFW5FLT4D1js-f5W5y9Pjn5hvMZTW72scpt4xydrsVVhHHY5TlvyLW1jXB9F3GSHy9W99kZ_x6XFYlBW5WRJty7_y1BfW66N9Rk6cL1c1W3LbJRP7sk78JW2p-Y2q4vHjgZf34YtF004 )

What's new in GroundTruth Ads Manager? Sign up for our monthly platform newsletter to get all the latest on Ads Manager, including new tools, tips & tricks, media channel & targeting updates, impacts of new regulations, and much more!

Sign Up for Ads Manager Monthly
(https://hs.groundtruth.com/e3t/Ctc/L1+113/d4HcHT04/MVGd4xcytmpW4rWstd2Khjb8W2C4PM95W8n1QM7WCSj3prCCW95jsWP6lZ3lLW9bMJyD1-BHqWVs3_K51n1TG4W1Kn4548yycBgVXngyX2RdQgjW4jHwWQ33DpBvW7Hgy646HfCR1W8SRXzx7-H0cnW5_YKPC85VJ5nW5Kwl7S5jqZSzW4zXYZj2mwzjDW1gpGv61SXfDrW95nh39171F2XW2kVCvn3z_D3-W6X0VD280NH5DW4zHNkB6t-w2yW50Ldy23fPdDRW238rp77gmjcQW78lWCZ3dMHmYW99XXsq3pY5XXW2dLwfT8N-BcFW5FLT4D1js-f5W5y9Pjn5hvMZTW72scpt4xydrsVVhHHY5TlvyLW1jXB9F3GSHy9W99kZ_x6XFYlBW5WRJty7_y1BfW66N9Rk6cL1c1W3LbJRP7sk78JW2p-Y2q4vHjgZf34YtF004 )

Until next week!

Hayden @ GroundTruth

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15 October 2026 · 12:00 UTC