Commission Compliance Just Got a Lot More Expensive
Regulators are paying closer attention to how companies classify and compensate commission-based workers—and the cost of getting it wrong can quickly climb into six or seven figures.
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Regulators are paying closer attention to how companies classify and compensate commission-based workers—and the cost of getting it wrong can quickly climb into six or seven figures. Microsoft Azure Crossed $100B. The Bigger Story Is What Comes Next (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVW5m_5PW69t95C6lZ3nqW47lyQR5gZ_GyN290LP3lyjmmW11sskj4tTC47W1z6s8-3L07lmW4NQWfh8SScfBW3s1W9Q3ptnx2W12rmcc5ZtFDXMm_vf-3qwMpW5qS7JR1VzNJkW24DT1q72DrxWVl4M3R3qXBlKV6Zns54-h6WlW3fhgNg8ZCmJQW3d5nrj8s9Mx4W3BhDTb24vRGpVYcPdP3VbR20W1dlRCm481N-RW6WhXWS4SPdmvVN72jz8GqFKjW1WZQ9Z94SfBfN7v2XBk7xXt0W1lSDLr3NXZKsW2nSP535hRTWgW8v0PmY3BrB34W8J24X84wKk0sW31hr6X1Rnnj_W7JWpdJ7wslhLW37YNlM5qryYpW4sWpdK7Bs6wYW5CPGzw98MsdlW76NJd93DZB70W1pWsVl7PzTy5W1yDwRt6W7DWrW1h_Y3X7tMNXmW3T86mc5L7JbZW4Yk8wx67t82Nf1nFxn804 ) Microsoft’s Azure business just crossed $100 billion in annual revenue. But the bigger story isn’t Microsoft—it’s what happens when enterprise AI scales faster than the revenue operations behind it. AI can accelerate a great revenue model. It can also execute a bad one faster. Read more. Commission Compliance Just Got a Lot More Expensive (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVC5m_5PW5BWr2F6lZ3pPW5RRHl71r8-trW8GjrF97QjB_rW82DmNH4KWVG6W64yGDV2bXwXtW6kGN-421pm40W3Lpf7-4w1Y8KW6YZj6n8SBcNDW5ZMFLc6g7LkTW6S4yW84YPmtTN1HtSsYhN40bW2Qrnyx4krww8W1DTjm94-lWrnW22lqxg3cr6RsW2vRDf-753KN1W42Lzzh2F0KzZW5NVk2J8zt-Y2N5Zr6lCpvz1xMJLykGJtXwcW5q_plg8KG75QW2tk2VD3yDmg3W5lPwk_87CyD1W7Dh2s44B3GHrN79C0-fPq6hYW7LLKsg2HZ3vLW8-KvXr3Qk2L8W1TgQxW5WpbKRW28-zpS6lv2CYW6bN56F18-0FkN4m2b7-s1LFfVZzlc13hszWqW2gW9GH1dT1QZW3_Mwhs1mN8lHW45q8V18GLrXPVbtbLP2-NbkGf5tqxGT04 ) Regulators are paying closer attention to how companies classify and compensate commission-based workers—and the cost of getting it wrong can quickly climb into six or seven figures. From 1099 classification and agent agreements to audit trails and affiliate income claims, see why commission compliance is becoming an operational priority, not just a legal one. Google Put AI in Orbit. The Revenue Impact Is Closer to Home (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVW5m_5PW69t95C6lZ3lTW3cqb6P39gzg7W2zGVl228gcd_W8xgNF13ynKjfW4tjvh_85fMQ_W6sL6z_2Wv4BXW8gDvRp3cC6vwW2qg_hM7N3Vp3W4h5TC31WJKSGW2lNlHQ1d09vpW2xHnQK4t0BBPN7dH8nsr6MxPW88l9WS4Z4RpRW2Gkb2R5ksCCTW1lKpqX1DDmXVML5lT_n8TZzW86B0Sz8h-wGqW8GxXGr5WV658VH8ytz2bd0pXW3LXZVL8RlWQ-VFC8P44w3y8CN49RFvLMCsDZW5t7pBk7qCj0mW3dZlCy1bHcYcW4KrBpy77gHTkN1snFF_T0v-qW2D6KG7128w24W401F8Q36fG-bW5DrYPK5lg7sVW1pZYDN5gt3DtN5mr2XSdwhG3W2ygsYN5ZFsVjW89nBcg8xZ5slW3Pk2Cv7W-Q0PW7cTfD81FMkXGW8ppDbV4B5t97W2jqmlD86VfK-f3-r94x04 ) Google just put AI chips in orbit, and that may not even be the biggest story for revenue leaders. As Google experiments with space-based AI infrastructure while AI search changes how buyers discover brands, the old rules of digital visibility and GTM are being rewritten. Here’s what revenue leaders should be watching. ⚡ The Top Stories on Finance and Commissions The regulatory landscape around commissions is tightening fast. As AI adoption accelerates across revenue teams, CROs face a dual challenge: scaling automation while navigating massive compliance risks. DOL Recovers $274M: How Regulatory Scrutiny Is Reshaping Commission Payments (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVC5m_5PW5BWr2F6lZ3pPW5RRHl71r8-trW8GjrF97QjB_rW82DmNH4KWVG6W64yGDV2bXwXtW6kGN-421pm40W3Lpf7-4w1Y8KW6YZj6n8SBcNDW5ZMFLc6g7LkTW6S4yW84YPmtTN1HtSsYhN40bW2Qrnyx4krww8W1DTjm94-lWrnW22lqxg3cr6RsW2vRDf-753KN1W42Lzzh2F0KzZW5NVk2J8zt-Y2N5Zr6lCpvz1xMJLykGJtXwcW5q_plg8KG75QW2tk2VD3yDmg3W5lPwk_87CyD1W7Dh2s44B3GHrN79C0-fPq6hYW7LLKsg2HZ3vLW8-KvXr3Qk2L8W1TgQxW5WpbKRW28-zpS6lv2CYW6bN56F18-0FkN4m2b7-s1LFfVZzlc13hszWqW2gW9GH1dT1QZW3_Mwhs1mN8lHW45q8V18GLrXPVbtbLP2-NbkGf5tqxGT04 ) The Department of Labor recovered over $274 million in back wages recently, heavily targeting 1099 commission agents. Meanwhile, the Fair Work Commission saw its workload spike by 70%. Mid-market companies must rethink contractor classifications before an auditor forces their hand. 66% of Employees Blindly Trust AI. Should AI Decide Commissions? (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVW5m_5PW69t95C6lZ3nLW4VZxjJ1w485hW8mY17y4xW9Z6W70GZLV3s_FDHW5Y-DTc8yGJdWW7sD3NP5SWjS-N1tfPf5Kf7kXW6NDSqF8p1KfXW5MkzZ78hn7QlVdCfsx7DN5XXVsrnrr92M-_9MMc1KTLcSM6W2QzzD45G2-PVW1_ZXsH3KR0gDW1_Tvlr7-SzSgW86SwFk60yNLFW3_7K0Y1bNKy5W439lDT7Y9fxLW6xWFcQ4Lr28gW7bj-kC7T1wLdMYncZJh1XY5W92T-jT5cB8_cW1Q7TrH7CvwXLW7fqNlN2yVMY4W1Zv9TS5P00_NW1x_z6-6s40qlW8VHk9F5HTzY8W1DPZcQ4DfR7KW1cQT_b1DLls1W3V66sj6_9RkcW5czhYH6qx4SwW1gcLQF4dbhnDW3sR42Z54b8nDW7jttjK6hQwyGN2zXrlQQNdyWW8tkxdV9dZLs1MYx6F484TNzf8Bdl4j04 ) Globally, 66% of employees rely on AI output without checking its accuracy. AI excels at calculating payouts and flagging errors, but U.S. regulators are clear that humans remain liable for AI actions. Human judgment must govern the final call on split deals and clawbacks. Fullcast Platform (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVj5m_5PW50kH_H6lZ3mMW7wQ-4f4c6YmbW6LcD5-8F6yzsVVxv6G97CgGyW7nLrB79jtHrdW3hY45L6JNPLBW46lNSl7hzv3XW5CwHT_55fK0TW41rp198nkxzcW2Px_rf4wZnkkW7t_xwb8fLC9YN7Z_vKdKW3Y7W7mWkxM4c96qCW7q-NL-4N_Qm-W3755sk7wnGzvW8BNG794B1k8NW95FMsj63H0S7W9671T_4M-rj-N4QvKBcJ9NbQN1FHd4YYgkGSV48lfw7z2RYFW2CblT55dfcGyW8hX19F7TnNmCW77LDqk96ZpfHW5PdbLj4Cgq0rW3C9nmd7yQN5vW7cL5D87QHt5vW8pJlyV1mkwWYW7qXdx23hqdJqW81KxJP1m77x_W6GXS0b8mYfPPW57qQ9-47Y5S_W4sJ3j62rrQ1xf2093hl04 ) AI Could Unlock $1 Trillion in Finance: Where Automation Actually Cuts Commission Costs (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVW5m_5PW69t95C6lZ3l2W1xn8r65wwWC5W77zNB183FsvKW31yvcs5yPnXDW46DQKx5Cz8fPW7y78X14GBqNtVKSNQ45ZXz-fW8NHdjB2l1YphW1p1c7H5Kp4KLW8QwxKf2RbGC6W5MRZJJ1pkFDRN4Y7nScKFzbbW74fN7q89Wn0WW6Z3wXD8Yc9K1W8td4hC1D5DGYW6935z81xvJ58W3W8F1N5Qtnn3W7S04mj4yXLtlW7CWn_d5-QLLZW51DqnR2LSNKtVFjBJH8vZ25dN8DbHRNT0NhRN3h0Q8s4nGNVN5c7PZ8HZbk0W8MhnCC2wBgjdW3llbQ91yX9bWN4Wbmt9HDV11W7QgKSK6Mv3vgW3nxF7x96KS9lW4vk-zM4YJz17W8YSwGT3Q2CxRW2qkncd2_Wf2xN5cctX5VWNvSW13Pkv61sjDk5N6yGmz690pqpN3VLRN-WRYWtW3y0WYr6Kzxt5f15DcPj04 ) AI in financial services is projected to unlock $1 trillion in value. In commission management, the real savings hide in reduced reconciliation labor and fewer dispute overheads. Manual spreadsheets have error rates above 30%, bleeding capital through unrecovered overpayments. 43% of AI Startups Automate Human Work: Mitigating Pipeline Risks (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVC5m_5PW5BWr2F6lZ3npW6tY1fl6yTDV5W4G1hCC4n_-rRW1C6KSD4dKNKPW30TscG1fVf9YW6X-fnD3gJD-zW4hn1Jw7RlVvvW4h6H9j7qvMYlW1xrLcS79705TN1QpfmmspYNjW5TX5v36jVrttW3d1TNf5_Smz8N7LBpQlJrwf9W90sC_n4lc5p6W7ZLQnT4MJ6XfVh5mq08sW6lWW6sC1V16Tf4W8W5XCf5W41gFbVW5mqV5M6Tb-FhW5CtjvD5r4qDSW4ml5JL35XlyHW7QJW225HC0G3W8F6fX11LfGPPW3c1TMY4h9Ww8VZHfPT6hDP61W8_GChW7cr1W1V4hdNJ698SWwW5sqz5P40lNzKW3DK6mp59bkP3W6Wcm6x7WTlwdW9kJv_M5lSQ98W7zNGf96FWbNRW5Znsrp7lXW8qW6tnQl373QM4dVS-c5N6_YwKnf7lkkPM04 ) A staggering 43% of AI-native startups are building products to completely replace human tasks. As GTM workflows become heavily automated, fragmented data quietly erodes pipeline health. Proactive risk detection is required to catch bad data before it ruins your forecasting. build vs buy (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVj5m_5PW50kH_H6lZ3pSW63ZPdj4jGV6lW7GhNm656ywrxW6p0zXV2y7XLcW2cwkcM8TY8HxN1kBkb8v2PQnW4SC-Wy7xx3r2Mn_v6xnQY2KW64sx6B90Cf36V41hr493dVNFW4mPC2K1Q9NgdW145dfw7nw2CkW4X7PJN7cmhpGW8sqbL44qfxt1N7by6LX7wNhDW1DhyY-6wbrWqW699tMG5PMg1TW8Zd6wJ2_GY0PW3g9jMW4cW7BTN5tbyWkHtFn2W66ZRNw2Gpfj1W1TVhV22LZhd4W35c-0n7lY7H2W3dXTB423jFYNN3rlLCxT7kb2W7lpD5R2bJkH1W6MxDrZ6r8xsTW3bbLvX1rcVryW6zpNv-8t7rT_W8VZcFP7vR64rW8Hyy0R7rh17CW1Fk2965fhZZhVfjNG66yR90cdQvK4W04 ) Every RevOps and GTM leader is facing the same question right now: build it with AI, or buy the platform built for the job? Fullcast surveyed nearly 100 senior revenue operators, 97% Director-level or above, to find out how they're actually making that call. This is a de-identified, question-by-question analysis built for the people who actually own these tooling decisions. Whether you're deciding what to build next quarter or trying to bring some structure to a decision that's currently made ad hoc, this report gives you the data to back it up. Click here (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVj5m_5PW50kH_H6lZ3pSW63ZPdj4jGV6lW7GhNm656ywrxW6p0zXV2y7XLcW2cwkcM8TY8HxN1kBkb8v2PQnW4SC-Wy7xx3r2Mn_v6xnQY2KW64sx6B90Cf36V41hr493dVNFW4mPC2K1Q9NgdW145dfw7nw2CkW4X7PJN7cmhpGW8sqbL44qfxt1N7by6LX7wNhDW1DhyY-6wbrWqW699tMG5PMg1TW8Zd6wJ2_GY0PW3g9jMW4cW7BTN5tbyWkHtFn2W66ZRNw2Gpfj1W1TVhV22LZhd4W35c-0n7lY7H2W3dXTB423jFYNN3rlLCxT7kb2W7lpD5R2bJkH1W6MxDrZ6r8xsTW3bbLvX1rcVryW6zpNv-8t7rT_W8VZcFP7vR64rW8Hyy0R7rh17CW1Fk2965fhZZhVfjNG66yR90cdQvK4W04 ) to download the ebook today! The Hidden 8% Drain: How Revenue-Based Financing Changes Sales Quota Math (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDVW5m_5PW69t95C6lZ3mFW4qNR396dkQ_SVrvMnn25fRz8W9fHx_V8nP6lRW6HNlfR36nv9dW6jlH833WfZPhW1PCzTl6PYdxKW77zp186WL95nW1lrS2T49s6RpW6ZJwFn69xRqcW7-vLkp320j8lW30txk65n0cMwN26r7cvwTNnhW1Kp0mR5VFkl5W5DJPjF5yzTNYN6PT7DpQN7QyW2HWG-M3GKgYZW6GDLwR15lRJ5W2BNpGX3B5Wc9W4x1-jy2HQx_3N6Y7WCcrFB9bW44RDbg2Rs8tvW5RPMhg18XhCRW7ZbPw94VrWLVW4FC4PS6HKsQ5W3h-YYW509ZbtW6prnHw3yTftdW5ww7421QCGNmW72HFdR5wG9w0W1TRRNP5GL2NhW3m-9mW4PjgkfMqMYG0NqJmzW6BJQjC3QfTwGW7sSpsg4rSMLsW3f_rF_2vCDxWN6ZdmJ6klsrZW3KsFlK99g3lBf4l0MHM04 ) Standard quota planning ignores the reality of Revenue-Based Financing. If your repayment share is 8%, that cash leaves your operating budget immediately. You must build your quota math backward from your post-repayment budget to avoid a massive cash crisis during ramp periods. 💡 Commissions Tip of the Week: Build an audit trail before the auditor asks Spreadsheet-based commission tracking is a compliance nightmare waiting to happen. Move your commission calculations out of manual files and into automated systems with immutable logs and timestamped approvals. Pair this automation with a strict "human in the loop" policy for exceptions and disputes. Why it matters: Regulators are prioritizing documentation. Having a centralized, timestamped record of exactly how every payout was calculated protects your business from massive misclassification fines while building deep trust with your sales team. 📍 The Revenue Finance Roadmap Here are some events for navigating the future of compensation, valuation models, and financial performance: - CFO Leadership Conference (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDXn3prCCW95jsWP6lZ3mqW311RT51j6HM5W1h02S76YT3gXW89ngQl77xMQgW1C8_5k5sKMdLW2ghlk01RcBSRW6rc0dQ297qKLW7sV8004J3GhjW2-4qm72NGyNGW1N9-sn56xSCzW6_97p978g8MwW82DmF18kSTFzW7GNp3B3frgHjN5x7QBPVzHYNVlP1Y54-ncThW48pK3h5hxYqsW5XJknx11X_wLW4vhlKq8cN3l4N5WhxrHXs6YhN2xS5LqRynQKW901p1v37pwrZW13_52r96JyXdW8SQ7fT3G92BYW1S0KVz759FC-VDf23k967l5rW1wC4hj2W-rDwW6gMJjv78JVYqW7ZDFHS8h32VCW71CC-m3vRywHW6nrHSH2FlQ_gN7KPdPPdYgzQd60lMM04 ) - 3 days of live, in-person collaboration with your finance peers and inspiration from world-class experts. Get ready for the real tactics you need to become the strategic leader in these unprecedented times. - Date: October 12-14, 2026 - Location: Denver, CO - AI in Finance Summit Fall (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDX43prCCW8wLKSR6lZ3kPW3d3yR54cMLZjW175LP42llR4zW4VB2925nVG0TW7Lqp2r3TyXjKW5X2Mvj2WdZB_W3mKhGN1p2YhFW8nhvWS8xKgCgVC0H8H4zNGvmN5qkz0KVLwGvW8h7DYp6mK6SmW4KMJ7L4yLpZqVfC3bB7yyCc_W4vvZjs4JJb3FW7mh7c06LQnTRN512Q8YwsBL_N3Qvh41xC5yvW4Dcylf5dTnK3W8Gjwtc2nPQLCW7gVbT54ZSXCLW2bNs7G7KBZQnW81y8JB6ljs6zW5lkMf620zfj4W4n1Ps85r280rVJhRGq6Z7-qKW361cPp2zncQCW6xKsMw1xp8xGW2Tplz02cBcXCW1r8P022fSQd4f6S-S2j04 ) - Get the latest cutting-edge use cases from people leading AI initiatives from the most innovative companies in BFSI. Get ready for the real tactics you need to become the strategic leader in these unprecedented times. - Date: October 21-22, 2026 - Location: Hoboken, NJ - SuiteWorld 2026 (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDXn3prCCW95jsWP6lZ3kvW73gKYF4VkDG9W45l6w82FnmmHT5j8T98Yf3wW5Qc0JP6Y2H5VW69NjKg7Mgk12W3wngYf9hNp5zW7dw58Q2WVHv8W2PZDkl4C2w7VW6PnC_g9162zXW6WbYp82LzV46W665DqB7L5LShW4Z8sg95xQM5WW6GrZdh6QmG-BW2ZhsnC4ynqx3W8y96TS7GtMHwW2WK-P67bqJTXW9d_FZl4XWYFdW4cH42q5fN9z6W8DcrNW1v4wPMN3D5JSj2FQR2W9l_S_X6qFKKHW8dZdcZ1sRk_-N5Qz0ZJVschVMrVpPFdkdTNW4DVmzX7L8M7cW2-sP9C42nFhTW85y1KH86Zmw8W7S1KMT7Bf-dbW1Nh4KH1Z2BDmW30Yf0g8DvnS6f6XdqJP04 ) - NetSuite's flagship Cloud ERP & finance event. They will cover automated revenue recognition, complex multi-currency financial consolidation, and automating commission calculations directly within the core financial ledger. - Date: October 25-28, 2026 - Location: Las Vegas, NV Adam Wardel GTM Podcast (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDXn3prCCW95jsWP6lZ3p2W6WWlly4zNCjhW3TwZtX7z87tKMRZ0Xjvc84GW80HtLG8qLMN8W71XdqX7brWhmW1txyn98q7FXkW1-pHp64k9QwJW6XJTQF2X0NxqW6ZGKXk8qhqPYW6MYbf-5YGBrjW4ymvs-4Blc0WW1Zj3NZ6JqblyVm-LVC6bxqwGW2LN9X95Cks87W3R-LWs8sWjTXW5t72759c9smNW4-Fxn44gwqYvW8bH1r91fypwmW6kPXZW6RkLN3W1bWsy61hm0bpW91XTHQ9ggkbhN4QJJGZsdcztW6_4sKF5VHj-JW7jQN5l35rLCQTGTqM7tq8C5W1CN_zg3lDdWrW8KjVl01-BJWMW76Gd0x6ldkdQW3v2Q7W5khBkHN2fx65w7fFmYf6Fpxqn04 ) Adam Wardel: You Built an AI Tool Over the Weekend. Now Who’s Liable? In this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and co-founder of Fullcast, sits down with attorney, chief legal officer, and technology advisor Adam Wardel to tackle a growing question for revenue teams: Where should you build with AI, and where does DIY become a business risk? Wardel walks through the risks that can hide behind homegrown AI systems, from intellectual property and sensitive data to regulatory exposure and systems that change over time. And he raises one deceptively simple question every AI builder should answer: What happens if it fails? For Adam, the answer isn’t to stop building. It’s to know what to build, what to buy, and where human judgment still belongs. His advice is ultimately practical: AI can be an incredibly powerful extension of human thinking, but organizations still need people to set the boundaries, review the output, and take responsibility for what happens next. Because AI may be able to do the work. That doesn’t mean it gets the blame when something goes wrong. Listen Now! (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDXn3prCCW95jsWP6lZ3kqW1SBQyj8wlCGHW2P354282BfcKW4gVf0G1ZSnQhN5w6kbljH5k2W6r47t18LyjkwW1T9hPn9lvQLKW6cW1Bf8HVD0rVq2gFR7tc3nGW3VYNZk3_gn6pW6N2sVX1VPqzJW1sR_Vs2NRXSQVNlP_z6TVRJ_W81pdY_2qWxclW2ZQyBs8zyqQLW247cCH6GLLmPW3Gsz1b29l86xW53dBvK75RRSWW7WqxKn12X6ptN4JcSNDNxsnTW2ZhVTk5FcC1PW1WJ2w16ytrhXVhVbgj2fftCjW50Ry5j75qLb4W5c9sd445p4gzW39hC4L7hj83LW3cHqVT22v0tPW2QG7sR5bC3_5W24KxWy4JFCtmW4lMCh34KLmpgW6yXbwQ8rfJkMf15yKqx04 ) Screenshot 2025-11-18 at 10.53.32 PM (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDX43prCCW8wLKSR6lZ3mnN7ddtXlyD3_pW14QfqP3Pn0MKW9d8DlL6YM9zSW39p1zc3cjqyTW7bkcn01fdKk0W9b5_f-4j6cRqW7xFGhk7YCKZCW4Zs-jS71JHQpN3skC8V6xq69W2StyVk7wlNNGMQqGnSq5z2zW1Y2JFd4tmh7RW3M3nzZ4kbdZ3W8qKFM93zfF_RW8cQ-sY6k-r8ZW17Rd-W74Y2jzW6pBSbS7HGVKlW3q_0dt3HGZY8VSWYB-3mm4pbN6BvhScsJ1LcW2p9Cgx5C9fvRW7qq3yV7T8DfFW6qlWh96sr9P6W15xn433cdF-pF43w3nFLdGBW8wBxf54MT0g_W5f0S3J497Kt0W7-zGyJ6xYQ1_f31wB5z04 ) Did you hear? Fullcast published a book! The RevOps Advantage reveals how the best revenue teams operate like world-class pit crews–driving alignment, executing seamless handoffs, and making every move data-driven. Co-authors Ryan Westwood, Dr. Amy Osmond Cook, and Bala Balabaskaran break down why nearly half of RevOps leaders are investing in AI for sharper insights, and how you can use automation to deliver the accelerated growth your board needs. Amy Osmond Cook, PhD Cofounder and CMO at Fullcast (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDX43prCCW8wLKSR6lZ3nhW89rm-s6LKSyJW629Qpd4wwtzzW5rhldF1w44jQW2cTZkV88mLFzW8mtGlt3ZPNHHW6zb2rx1C6Hg4W4M8nz-8lgzpYW48_SKF2HrkBtW78rpL53m4Jy5VssntV8XfC0HVP5__D69XFm9W1Yxc9m50YNHlW5Qbl4H1XvBMrW7dbhQT4DmyXrW4-y1017cZ-XtW35MknH88W9C-W4mRjp71K0vJdMl2jkGydndDW8v6KS55xyVl0W8BH4Hf3G7gmZW1W1yv64dpSD-N6xBBnncWbLXW7RNSkp3YhxMyW4NH_3l3r3_lSN2Wkdt46GvlkW15YkzH6qLxdvW4_cp8D1lgGskMKHrtrfnR77f1l4xQz04 ) amy@fullcast.com (mailto:amy@fullcast.com) (949) 813-0182 Connect with me on LinkedIn (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDXn3prCCW95jsWP6lZ3p1V5JzR621qGVTW6_y55V7l1gJ-Vglrx35hZGk9N2tS0q5hZNvJVwgstl2h_PzgW6m3spf7Z2zfQW8zW1hz2CHmj7W3P4K5T6hzJYgW93W1qS2MCz2-W1PxWTf7jqHMsW2PPPDF5ZmXwbVR84PH7MH0bvW3-P1Lv93RKlBW8B4jj32S-H3JW4PnG114KLffqM1GfbPLBWF3W1Pt3CZ3Pspq5W1M8WbQ5Q442pF5x7bFd4qhTW3MS9c-3qknQ4W8j70Ky5jqnnBW97jqwL3CBTBbW2zBDCJ8BQjMMW4mCWHJ1NqjHvW8064Hf49b5DtW5HhgcC2g6SllW5jwyfB66Z8FMW8f7QsK4qJwjsW5837XW7yWpQdW5NrbKq7VR_5_f6snj-M04 ) Schedule a meeting with me (https://go.fullcast.com/e3t/Ctc/I7+113/d2lPTz04/VVtdvd7csVW_N8FMSF1hFp8yW8hW1h35VR0cgMZjDX43prCCW8wLKSR6lZ3p6W7n70zm89vJQFW4YJrKl2VnVpxW73yV3g1GKSKhW83TtkP7MHR2nW4wG70j7jKkLfW1c4HMg1JvKKXW3CMXw08MzgJ9VyPfD56HjpTFVrKKrL7C4Kw_W3dyDQX2q-HNZW1BTfrK7ss2m9W84tVlZ3jdpq9W1tsPyr6MmBtYW2-d29r18wjy0W8WBlpX8ftclrW2tCCJ0927GY8VJWcyZ2RB8VDW2YWc_-8Syrp9N6TTlbPDQy3YW4rKvHb34G6MyW1MQmxz5P3VpmW7Y_f6m8vHl_xW29x-SH35w3BMW8BJBs47tpN6XW1K4BP37vzxzFW19rH1K6RDMvZMK2HHkcRvySW7MHJzf8TGKc3f6YHT_v04 ) Fullcast, 955 East 100 North, #93, Payson, UT 84651, United States Unsubscribe (https://go.fullcast.com/hs/preferences-center/en/direct?data=W2nWGVW47zk8xW3JXpF93JWy_8W2MzPJT3295LhW2zW01F3R0CxKW34G7gc4pz7VDW1_4mql4fQWFfW2p9y5c3K5XnKW3_Zz2t3j9lyPW4pHnRD2HWCWmW41RfGd4fLfFkW3LRGg83SRpWbW49kHGR3g21lkW2vyLZZ3QFGSDW3H7K2R2C__9rW2RyZDL3FbQLHW4pyk5h3C6Vj7W4rvBYN2WrgPVW2WJ2jh2HTBNtW2zK3ld34kFKDW3ZKv6t2PM-PBW2WqVDW4fLNKQW1BdVn_4fr1RWW38xwBm3M1W3rW3d8sRK3ZPyJsW3C8x2V2CN6R1W1-ZjvS1_jW6wW49mPKG4hxh6LW2xNz_w2vMYT6W2RR29y2nVNTnW43HyZS2Tl4Y8W2nDfh21NBn7rW3M3-sY2CTxLZW3y_8b71V9yHyW3h-3z64kcqVrW49QSZ92HzHRQW2nTwhZ1Z4ZXyW1Lh0561Qzl2sW41zv4b3DMhz-W3NFRWK4cH8d_W1Qw0k74cw1mlW3SMkZS3_rc7sW3NFpRj2338r_W3gw4nt2HGmksW2RV0v1308z3YW3_Rrrm3f-nCkW1NsJYX49S8xCW38h-VW4tyLbhW3P3lyv3P00q1W20T7Mt2xJlhDW3_rL2c25gC1YW231Y8Z41qHpfW2nT8qx2RkS7GW49ly1S3jf62pW3Z_t_m3M5G2zW41FLGh4tgQVDW2Pmm2Q3_ByqKW4mF6Kt20VJT5W32J19Y2HtnKCW3ZTPLQ4mFWSmW2HQcDC2WgBn1W2nJm1Y2xP0VBW43Ty9B2FDrR_W39_wDg2KxW9kf2RSJDw04&_hsenc=p2ANqtz-8vg_GaR0pV9kofGRp0ME8CXhISHFDK9PDPkvd_kzMSdTgIsg4UJMaQMAJ7qLwQqG_5Pep5L55HZuSUAPFIB0h32WJ2RInxg92E_lhcT_a7nIJ2e0ZgpKlHp3KKeFP8pOpbLn7G&_hsmi=38958807 ) Manage preferences (https://go.fullcast.com/hs/preferences-center/en/page?data=W2nWGVW47zk8xW3JXpF93JWy_8W2MzPJT3295LhW2zW01F3R0CxKW34G7gc4pz7VDW1_4mql4fQWFfW2p9y5c3K5XnKW3_Zz2t3j9lyPW4pHnRD2HWCWmW41RfGd4fLfFkW3LRGg83SRpWbW49kHGR3g21lkW2vyLZZ3QFGSDW3H7K2R2C__9rW2RyZDL3FbQLHW4pyk5h3C6Vj7W4rvBYN2WrgPVW2WJ2jh2HTBNtW2zK3ld34kFKDW3ZKv6t2PM-PBW2WqVDW4fLNKQW1BdVn_4fr1RWW38xwBm3M1W3rW3d8sRK3ZPyJsW3C8x2V2CN6R1W1-ZjvS1_jW6wW49mPKG4hxh6LW2xNz_w2vMYT6W2RR29y2nVNTnW43HyZS2Tl4Y8W2nDfh21NBn7rW3M3-sY2CTxLZW3y_8b71V9yHyW3h-3z64kcqVrW49QSZ92HzHRQW2nTwhZ1Z4ZXyW1Lh0561Qzl2sW41zv4b3DMhz-W3NFRWK4cH8d_W1Qw0k74cw1mlW3SMkZS3_rc7sW3NFpRj2338r_W3gw4nt2HGmksW2RV0v1308z3YW3_Rrrm3f-nCkW1NsJYX49S8xCW38h-VW4tyLbhW3P3lyv3P00q1W20T7Mt2xJlhDW3_rL2c25gC1YW231Y8Z41qHpfW2nT8qx2RkS7GW49ly1S3jf62pW3Z_t_m3M5G2zW41FLGh4tgQVDW2Pmm2Q3_ByqKW4mF6Kt20VJT5W32J19Y2HtnKCW3ZTPLQ4mFWSmW2HQcDC2WgBn1W2nJm1Y2xP0VBW43Ty9B2FDrR_W39_wDg2KxW9kf2RSJDw04&_hsenc=p2ANqtz-8vg_GaR0pV9kofGRp0ME8CXhISHFDK9PDPkvd_kzMSdTgIsg4UJMaQMAJ7qLwQqG_5Pep5L55HZuSUAPFIB0h32WJ2RInxg92E_lhcT_a7nIJ2e0ZgpKlHp3KKeFP8pOpbLn7G&_hsmi=38958807 )
- Accession
- nse/copy/2026-10-06/3366
- From
- Dr. Amy Cook · amy@getfullcast.com
- Sent
- 6 October 2026 · 22:00 UTC





