His business was losing money on every customer

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Sometimes you can do everything right to bring in new customers and still look at your bank account at the end of the month wondering where it all went.

Josh Latimer has been there.

Years ago, one of his companies was losing money on every customer it brought in, and his plan to fix it was to go find more customers.

But thankfully, someone talked him out of it, and Josh never forgot that conversation.

Over the years, he's started and sold several companies, and today he teaches business owners four ways to keep more profit from the customers they already have, without spending more on ads.

And he has his clients start with the one a lot of business owners are too nervous to touch.

Curious what it is?

Josh's story walks through what he had to learn the hard way and lays out all four ways to keep more of what your business makes.

>> Read Josh's story here: https://www.clickfunnels.com/blog/josh-latimer-frap-story/?utm_source=cf_comms&utm_medium=email&utm_campaign=cfblog&utm_term=main_content&utm_content=NoQZAl

The ClickFunnels Team

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nse/clickfunnels/2026-10-01/3044

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ClickFunnels Team · noreply@clickfunnelsnotifications.com

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1 October 2026 · 23:00 UTC