What 15,000 Google Ads accounts revealed

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Hi there,

When you started the Google Ads Performance Grader, the goal was to generate a report based on your account.

If you didn’t complete that last step to connect your Google Ads account, you’re not stuck, you can still get a good sense of how things are performing.

Most people who begin the Google Ads Grader are trying to figure out if their budget is actually driving results, or just being spent.

You can often get a quick read on that by looking at:

- whether your ads are showing as often as they could
- where spend may not be turning into leads
- how recently campaigns have been updated
- whether clicks are turning into actual business

In a lot of accounts, there’s usually one area quietly limiting performance, even when everything else looks fine.

I pulled together a short guide that walks through how to check these step by step: View the guide <https://b2b.localiq.com/dc/b3ADCz1H8ZamaMRKUGX1ILYNIRM7-nNQpouO_S7oT2zqApXb-foSk6fnDYl-fBVZnmV425nP1flVNbqhMRdmAQ==/NjIyLUJIQy01MTcAAAGkFk5kK8G9GoTr7wkErNPoWNckZMtr_6HJavNrhIyilLdzAYvFtliHkze8finrZa3GEACaY_8=>

And if you decide you want to generate your full Google Ads Performance Grader report using your account, you can still pick up where you left off here: Finish my report <https://b2b.localiq.com/dc/b3ADCz1H8ZamaMRKUGX1ILYNIRM7-nNQpouO_S7oT2zqApXb-foSk6fnDYl-fBVZnmV425nP1flVNbqhMRdmAQ==/NjIyLUJIQy01MTcAAAGkFk5kK8G9GoTr7wkErNPoWNckZMtr_6HJavNrhIyilLdzAYvFtliHkze8finrZa3GEACaY_8=>

—Heidi

Heidi Hickman
Sr. Marketing Manager
LocaliQ

LocaliQ

1675 Broadway, 23rd Floor | New York, NY 10019

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nse/wordstream/2026-09-06/713

From

Heidi from LocaliQ · marketing@b2b.localiq.com

Sent

6 September 2026 · 15:00 UTC